Lemonade Day

Entrepreneur children spread across town May 21


Lemonade Day is an experiential program teaching youth how to start, own and operate their very own business – a lemonade stand. Each year, in participating cities, youth can experience entrepreneurship by setting up their business during their city's community-wide Lemonade Day. 

The Deming-Luna Chamber of Commerce has taken the lead in Luna County.

“May 21 is the day we paint the town yellow and get the citizens to come out and buy lemonade,” said Chamber Executive Director Debbie Troyer. “We are asking Silver City and surrounding counties to come by and support Lemonade Day. It’s going to be throughout the county with several at  Courthouse Park but some as far as Columbus.”

The foremost objective of Lemonade Day is to empower youth to take ownership of their lives and become productive members of society – the business leaders, social advocates, volunteers and forward-thinking citizens of tomorrow.

Each child who registers receives access to the Lemonade Day curriculum that teaches them about a variety of things like creating budgets, setting profit-making goals, serving customers, repaying investors and giving back to the community. Along the way, they acquire skills in goal setting and problem solving and gain self-esteem critical for future success. They keep all the money they make and are encouraged to spend some, save some and share some.

Troyer said there will be prizes for best lemonade stand and best tasting lemonade. Winners go on to compete nationally in Houston and can earn the entrepreneur of the year title, Troyer said.

For more information and related events visit  Also find Lemonade Day Luna on Facebook for additional area information.